WhatsApp Marketing
Consent-based WhatsApp Business communication for Delhi NCR businesses: faster follow-up, organised enquiries and helpful automation customers actually welcome.
Your business
Business account · illustrative
Hi, I saw your reel. Could you share your packages?
Thanks for reaching out! Tell us a little about your space.
2BHK in Gurugram, planning to start in March.
Great. A designer will call you. Morning or evening?
Evening works.
Booked. We’ll send a reminder before the call.
For many Indian customers WhatsApp is the most natural place to ask a question, share a requirement or confirm an appointment. It is also where enquiries are easily lost: an unanswered message, a forgotten follow-up, a lead buried in a personal phone.
ADPAASS helps businesses set up and run WhatsApp Business communication properly: consent-based, organised and connected to the rest of your marketing. We design the conversation flows, templates and automations, integrate them with your CRM or lead sources and measure what they achieve, all in line with customer consent, privacy requirements and WhatsApp’s platform policies.
Leads cool quickly. Automated acknowledgements and routing keep the conversation alive.
Messages spread across phones and chats. Shared inboxes and tagging bring them together.
Reminders and sequences make sure interested leads don’t go quiet.
Opt-in, relevance and good timing keep communication welcome.
From platform setup to measurement, scoped to your volume and tools.
Official API setup through an approved provider.
Clear permission capture at forms, ads and click-to-chat entry points.
Templates written for clarity and submitted for WhatsApp approval.
Sequences that acknowledge, qualify and remind.
Helpful updates, catalogues and replies that keep people interested.
Triggered flows based on behaviour and status.
Leads and conversations synced with the tools your team uses.
Lists organised by interest, stage and consent.
Instant replies, qualifying questions and routing to the right person.
Reduce no-shows and keep projects on schedule.
Delivery, replies and downstream enquiries tracked.
WhatsApp marketing only works when people have chosen to hear from you. We build opt-in into every flow: clear permission at the point of enquiry, an easy way to opt out and templates that follow WhatsApp’s business messaging policy.
Applicable consent, privacy and platform requirements apply, and Meta’s policies and pricing for business messaging change from time to time. We keep your setup aligned with them.
A typical flow for an enquiry that starts from an ad or a website form.
Customer opts in via a form, ad or click-to-chat
Instant acknowledgement from an approved template
Qualifying questions and smart routing
Human follow-up from your team
Reminders and useful updates
Tagging, review and measurement in your CRM
The same platform serves very different businesses.
Collect project details and photos, then schedule site visits.
Share brochures and book site visits in one thread.
Appointment reminders and follow-ups that reduce no-shows.
Order updates and back-in-stock alerts for customers who opted in.
Businesses whose customers already prefer to message.
Customers hear from you while interest is high.
Less chaos across personal phones and chats.
Reminders that keep warm leads moving.
Consent-based messaging that protects trust and your number.
A careful sequence, because messaging mistakes are hard to undo.
We map where customers opt in and what they should receive.
Business verification, number and provider setup.
Conversation flows and templates written for clarity.
Forms, ads and CRM connected to the flow.
End-to-end tests before real customers are messaged.
We review replies and outcomes and improve the flows.
Projects from this service.
Projects for this service will appear here.
We only publish real, client-approved work. Ask us for relevant examples and we’ll share them directly.
Ask for examplesMarketing templates must be approved by WhatsApp, and approval is not guaranteed. Business messaging also carries per-message charges set by Meta, plus any provider or software fees. We outline expected costs in the scope, and they can change over time.
Automation should support human conversations, not replace them. We design handoffs to your team, and results still depend on lead quality, message relevance and the speed of human follow-up.
Straight answers, including what we can’t promise.
Only to people who have opted in to receive them. We do not send unsolicited bulk messages or use purchased lists. It is against WhatsApp’s policy and bad for your brand.
For automation, templates and CRM integration, usually yes. For small teams with low volumes, the WhatsApp Business app may be enough. We recommend what fits.
Messages that a business starts outside an active customer conversation generally use pre-approved templates. We write them for clarity and relevance and submit them for approval.
Costs include our setup and management fees, WhatsApp’s messaging charges and any software platform fees. They vary and change, so we estimate them in the proposal.
Usually yes, through native integrations, APIs or automation tools, depending on the CRM you use.
Tell us how customers reach you today. We’ll map a consent-based WhatsApp flow that fits your team.